High income consumers and their influence on wage inequality in the U.S.

The global landscape of wealth management is changing and the emerging markets are flooded with high income shoppers. The high income consumer market is flooded with products and services that cater to an elite audience. It is important to note that high income shoppers are active consumers of luxury goods. This also makes marketers ponder over the outcome of such spending and its impact on the U.S. economy. To begin with, high income consumers are a part of the elite group of spenders that look for premium quality products and do not think twice before splurging on exclusive brands. According to research, majority of U.S workers work in industries that earn close to 10% of revenue from sales to elite households. This invariably has many consequences for the economy and U.S. workers.

High Income Image

High Income Consumers

The rising dependency on high net worth consumers leads to unequal gaps in consumption and it is almost synonymous with inequality. Majority of American have still not attained a major spending power while the miniscule percentage of consumers have managed to spend lavishly. According to research, the consumer spending by the top 5% of income recipients has increased at a rate of 5.2% per annum while the spending by the bottom 95% grew by a meagre 2.8% hinting at disproportionate growth among high-income consumers. This in turn hints at the fact that U.S. economy caters significantly to the elite spenders and less to the remaining majority of shoppers.

Focus on elite consumers leading to inequality- an empirical view:

There is tremendous wage inequality in the industry and it is quite dependent on the elite consumers. The difference depends totally on the degree to which the U.S industries rely on elite consumers. Tests were conducted on 252 different industries on elite consumers and the findings are as follows:

  • Industries that cater to high-income consumers have displayed higher levels of wage inequality as compared to industries that are reliant on less affluent consumers.
  • The impact of affluent consumers may be explained owing to some differences that are present among other industries that include education or occupation of the workers. Despite taking the help of statistical techniques, the difference continues to hold, and unequal spending is directly proportional to wage gaps in the industry.

The disproportionate growth of high-income consumers- how it impacts the U.S. economy

The disproportionate growth of high income consumers is hinting at the fact that the U.S economy is emphasising more on the preference of elite spenders. Majority of US workers are now employed in industries that earn 10% of the revenue from sales to high income households. When a significant percentage of industries target high income consumers, more businesses and more jobs would rely on the purchase decisions of elite consumers. The rising elite demand for high-end products and services may also widen the gap between workers across industries and firms.

It is up to the Americans and consumers in general to focus on all type of consumer goods- the ones that are basic and the ones that are created for the elite audiences. People from different economic strata must come together to choose basic goods and services along with the premium ones. This may, to a certain extent, reduce inequality in wages and focus on making America free of wage gaps thereby fostering a stronger economy and an even stronger society.

Written By Andrea Price

For Dunlopmarketing

Contact us for more information.

Write to us at info@dunlopmarketing.com

Call us Toll Free: 800 310 8349



Top 5 Challenges Faced By Nurses

Nursing is one of the most popular professions in the healthcare domain. Nurse is a healthcare professional engaged in the practise of nursing and providing care to the patients. Nurses have a highly responsible job of ensuring the safety, treatment and recovery of the sick and the injured.

Nurses work closely with physicians and therapists. Therefore they are the ideal candidates to assist in providing research assistance for a wide range of medical research projects.

The top 10 work hazards and other challenges faced by nurses:

Advanced Degrees

Registered nurses today ought to have higher degrees. Nurses are encouraged to pursue master`s degree. Therefore the ‘Doctor of Nursing’ degree has become more popular than ever before. Nursing profession is a rewarding one but it is also challenging as there are universal legislations to address the various concerns at the organizational and professional levels.

Inadequate Staffing

The healthcare costs are rising and there has been a decrease in the number of staff nurses. Increased job responsibilities often cause stress for nurses. Therefore in a bid to combat the issue, some states have adopted the legislation to fix a nurse-to-patient ratio.

Long Working Hours

Long working hours can be a hindrance to promotion of healthy work culture. At most healthcare centers nurses are made to work extra hours without suitable compensation. These trends have led to higher levels of dissatisfaction amongst the nursing professionals.

Inter-Professional Relationships

There may be many conflicting views about increasing job responsibilities and lack of respect from patients or peers.  The nursing relationships are often delicate as any discrepancy in the time spent at the ward or more leisure hours may result in conflicts with colleagues. Sometimes there may be disagreements between the nurses and patients, or with the partner doctors. This could create an inharmonious work atmosphere.

Patient Satisfaction

In the nursing profession, nurses are stretched too thin to handle issues that arise owing to rising patient needs. Not all the demands from the clients may be fulfilled at all times therefore it can hamper a good work environment.

Mandatory Overtime

There are also cases when nurses have to go on mandatory overtime. This can be the result of insufficient staffing levels. Higher patient acuity could also be one of the reasons.

Consulting the Nurse for Medical Queries

It is often observed that nurses are called to solve queries that may be something that only a doctor would be able to answer. Nurses are often asked about their perspective on a symptom or prescribed medication which may put them in a difficult situation.

Patient Relationships

When nurses build close relationship with the patients, their leaving the facilities may adversely impact the psychology of the nurses. The patients` struggles are empathized by nurses but over a period it may take a toll on their emotional stabilities. Emotional bonding with the patient is thus not favourable for their growth in the industry.

The Rapid Advances in Technology

The advancement in technology directly impacts the career roles. The growth of the internet and smartphones have changed the way in which medical equipment and the treatment procedure is taken care of. Nurses’ career roles have transformed with the advent of new technological solutions to problems.

Reach decision making nurses from across the globe with valid email databases. The registered nurse practitioner email list collated by Dunlopmarketing will offer the right marketing tools for assured campaign success and higher ROI. Get access to mailing data on medical marketers, hospital recruiters, pharmaceutical industry executives and more for assured campaign success. Our well researched nurses’ mailing lists has the accurate contact details of medical professionals from the healthcare industry. Marketers may reach prospects and business decision makers for the sale and promotion of their products and services effectively.

The Major Responsibilities Of The Chief Technology Officer

The Chief Technology Officer is often known as the CTO. The CTO is a high ranking corporate officer who reports to the CEO of the organization.  The job responsibilities of the CTO are so versatile that they often overlap with the responsibilities of the CIO and CSO (Chief Science Officer). Based on the size and revenue generated, an organization may have all three or lesser information officers that perform a multitude of crucial technology related operations across the organization.

The key responsibilities of the CTO may be explored as follows:

  • Identify the opportunities and risks associated with the business
  • Monitor and manage the research and development section of the company
  • Actively participate in the corporate governance across manufacturing industries and others.
  • Effectively manage the technology strategy and communicate the same to the strategy partners including investors, partners and employees.

Besides, the CTO is responsible for maintenance of technology standards and compliance with the set norms and regulations across industries. The key job responsibilities change based on the type of the organization. However, their responsibilities are along the lines of technological advancements, regulation and timely up gradation.

Here is a peek look at the other responsibilities of the CTO:

Monitor and effectively manage the technological blocks:

The CTO is well versed in technology related aspects hence his responsibilities include helping teams to choose the best technology protocols to manage products and services available.

Validate the tech road map:

Often, the validation process is a tricky one as products are transformed depending on the changing market trends. The CTO and his team ought to design a tech road map to get to the crux of the technological solution. This helps effective validation of products and offerings.

Assessing the Code Quality:

Big, small and medium size companies have varied dynamics that are subject to change. These changes may happen too fast and when subject experts like the CTO handle the code reviewing aspect, the processes get streamlined.
In addition to the above, the CTO should be able to understand the changing market trends. The technological officer is a key official responsible for constructing a pragmatic approach to build a cost effective module that will help the business to grow.  Additionally with his technical prowess, the CTO may analyze cost benefits and act as the deciding factor for start-ups.

CTO At The Operational Level:

Being the technical backbone of the organization, the CTO provides technical support and training and he is responsible for maintaining the industry best practices at all times.  At the operational level the role of the CTO is unique as he has to maintain the technology standards and follow it up with the latest and changing industry trends. Ensuring cost effective procedures ensue throughout the production and distribution phases are among the crucial steps that determine the success of the CTO`s functions, responsibilities and effective role in the organization.

Why is the CTO indispensable across organizations?

The CTO is responsible to share knowledge and mentor the knowledge pool of the organization. He ensures that technical knowledge sharing happens at different levels. He resolves and develops the annual operating and capital budgets that may be ideally utilized for operational activities. Besides, the CTO oversees processes involved in recruitment, candidate retention and more. You may reach such enterprising CTOs for effective business communication at their respective email addresses by investing in the CTO mailing list from Dunlopmarketing. The databases are collated from reliable sources and verified for higher levels of accuracy and assured campaign success.

The CTO has a diverse role across organizations. He works to ensure the companies technological processes thereby adding a responsible social essence to the quintessential CTO job responsibilities.

Written By Andrea Price

For Dunlopmarketing

Contact us for more information.

Write to us at info@dunlopmarketing.com

Call us Toll Free: 800 310 8349

Healthcare Email Databases- How They Help The Healthcare Sector

The healthcare industry is undergoing digitization at a rapid pace. As a result there is tremendous transformation from paper to electronic records. Thus healthcare databases are gaining popularity. A well-researched and verified database is the first step to using good data for business communication, maintaining health records and more.

What is a Healthcare Database?

Database is the collection of data that is organized for storage. It is ready to be accessed and retrieved at any point of time. Healthcare databases have replaced paper documents, file folders and filing cabinets. Healthcare businesses including suppliers, pharmaceuticals or medical labs find healthcare databases highly useful as it helps key decision makers to communicate marketing messages effectively. Modern digital marketing service packages are the ideal investments and they help in effective brand promotion, lead generation and much more. They are effective tools that help marketers achieve their business goals successfully.

The key advantages of using healthcare databases:

  • Healthcare databases facilitate effective storage of data that may be stored and retrieved effectively.
  • The front-end software ensures data integrity and since the data is electronic it allows quick and accurate processing of transaction like lab results and payment claims to list a few.
  • The digitization of healthcare databases has shed light on the fact that the amount of data that healthcare centers are able to store is massive and the huge data repositories will enforce cost effective healthcare.
  • The exhaustive healthcare industry has thousands of healthcare lists of decision makers from Health Care Services, Care Facilities, Medical & Diagnostic Laboratories, Physical Therapists and more. With the authentic lists, marketers may choose the right step of the ladder to reach decision makers, retrieve data and more.
  • Authentic mailing lists foster trust and marketers may effectively promote products and services without any delays.
  • Promotion, sale and marketing products in the niche category is now so easy with our valid mailing lists.
  • Most recipients of mailers, and other promotional offers become dependent on them to get educated on the latest launches and enticing offers.

The opt-in email lists are trending and at Dunlopmarketing we have an exhaustive repository of healthcare lists that will help marketers reach their targeted audience effectively.

Disadvantages of healthcare mailing lists:

The manner in which healthcare lists network in the market is yet to show its results.

Poor data may adversely impact the outcome of the campaigns and result in bad sender reputation for marketers.

Lack of technical support to maintain and retrieve records makes it impossible for marketers, healthcare record keepers and more to maintain records.

Overcome the challenges by transforming weaknesses into strengths and threats into opportunities by ensuring that as marketers and investors in healthcare lists you also keep yourself updated on the latest trends. It also helps to:

  • Stay abreast on the target audience
  • Reach healthcare professionals including doctors and nurses
  • Explore a multitude of distribution opportunities through extensive market research
  • Get high-quality data for higher deliverables and assured campaign success

Whatever be the reason to choose digitized databases, Dunlopmarketing provides exhaustive lists of healthcare decision makers for successful campaigns, brand building and higher business revenue.

Child Day Care Services –The Burgeoning World Of Child Care

Child care is an umbrella term used for professional child supervision for children in the age groups of six weeks to thirteen years. It is the action or skill that is involved in caring for a child and the domain covers a wide spectrum of activities that may be educational, social or cultural. In the United States, child care can cost up to $15,000 for a year. The child care providers undergo extensive training and are CPR certified. It is gaining huge popularity as the child day care system plays a significant role in the child`s growth and development.

Early child care often gets overlooked during the child`s growing years. Since child care providers are our children`s first teachers they play an important role in the early education of the child. Good care for the child from a really young age has a huge impact on the future of the child`s educational journey.

Creative learning at child care facility

Child care centers nurture creative learning. Invest in child-care services email list


There are three major types of day care facilities that have gained popularity over the years.

  • Licensed home day care
  • In-home care
  • Center based care

Licensed home day care:

Licensed home day care is the type of care provided to a group of children at the home of a caregiver. This type of child care facility is relatively smaller in size and provides families the same securities as one would find across the day care centre. It however offers the benefits of flexible hours and lower costs along with enhanced cultural compatibility.

In-home care:

This is the type of child care provided by nannies or friends and family and the child is watched inside the own home or at the caregiver`s home. In-home care provides higher levels of interaction with the caregiver thereby forming a close bond.

Center-based care:

The child care system that relies on centre-based care is a promising step to foster overall growth and development of a child. The customer centric philosophy is often infused within the entire organization. These centers are open for set hours and provide standardized and regulated system of care for children. The center based care is also known as commercial care center.

The major advantages of opting for professionally run day care centers are that they foster the development of the child and the regulated system across day care facilities help in the overall growth and developmental process.

At the regulated and systematically run child care facilities, children imbibe qualities of self-reliance and learn the art of time management and self-discipline. They also learn the art of socializing and inculcate good reading skills. If you wish to know more about child care facilities, purchase mailing list of child care centers across the USA, UK and other parts of the world from Dunlopmarketing. The databases are collated from reliable global sources and verified for highest levels of accuracy.  The authentic and highly responsive databases on Child Day Care Services include the most up-to-date and receptive data for successful campaigns. Stay ahead and stay abreast on the most promising child care centers by choosing to invest now.

Fortune 1000 Companies- A Peek Into The Latest Trends

Fortune 1000 companies are the largest companies across the USA that generate highest revenue.  The coveted Fortune Magazine has been publishing a popular list of Top 1000 publicly and privately held companies. The ranking is purely based on the gross revenue and the list has been published for the last 61 years. Some of the popular organizations that have consistently made it to the list include Wal-Mart, Apple Inc., AT&T, The Boeing Company, Google, Merck, Goldman Sachs, Aramark, Marriott International and many more. The common link across these high brand value companies is that they are a part of the prestigious fortune 1000 companies.

What is fortune 1000?

Fortune 1000 is a list created by Fortune magazine. It details the 1,000 largest companies in the United States based on revenue. It is not based on market cap or enterprise value and depends solely on gross revenue. It is considered an important and prestigious list and the annual publishing garners keen interest across the business community for those who follow the business world are keen to track the latest happenings in the business world.

Knowing more about the Fortune 1000 companies will give a better understanding of the latest business trends and will give business enthusiasts a peek into the world of the companies that generated the highest revenue. A look at the latest trends helps in comprehending the business cycle and investments. It gives a preview of the following:

  • The predominant buying cycles by industry
  • Inherent and acquired IT budgets, budget change, and other initiatives.
  • Extent of cloud computing adoption
  • The different storage environments and trends
  • Utilization of big data and its associated trends
  • The changing geographic trends

A look at the current technology and buying tendencies assist marketers to build smart sales and marketing strategies to help foster business growth and get maximum profits. According to a study of Fortune 1000 companies based on the current budgeted initiative and the inclusion of technologies, the findings are as below:

  • 52% of Fortune 1000 companies employ one to four budgeted IT initiatives.
  • 7% have over five budgeted IT projects.
  • 41% have 0 budgeted initiatives.

The research reports that the transportation/utilities vertical has the highest buying activity at a whopping 73%. The wholesale/retail is at the second position with 55%.  The report also has some good news for software marketers. A rising percentage of retail companies are investing in cloud computing and this sure comes as a great business news for marketers associated with it.

Besides, research also sheds light on equally enlightening trends like the significance of big data and their specified use across the Fortune 1000 companies. If you wish to reach key decision makers across the industries that made it to the elite list, why not invest in valid and accurate fortune 1000 industry executives email list? Designed with precision, the comprehensive database from Dunlopmarketing will help marketers reach key decision makers to effectively promote the offers to the targeted audience.

The significance of Accounting and Bookkeeping

Accounting or bookkeeping is the meticulous art of money management.  Often, the word accountant, triggers images of bespectacled professionals who are good with numbers. Accountants are integral to any organization that believes in smart expenditures and smarter maintenance of the records. Accounting or bookkeeping facilitates the smooth financial functioning across organizations.

The accountant is the financial backbone of the business and his responsibilities range from book keeping to evaluating the account to preparing the financial reports and providing expert advice on the tax evaluation and investment plans. There is however a slight difference in accounting and book keeping. The process of accounting involves articulate recording, interpreting, classifying, reporting and summarizing financial data. Book keeping on the other hand, involves the process of recording the financial transaction. Since maintaining records of financial transaction is crucial to accounting, bookkeeping is known as the foundation of the accounting process.

The advantages of accounting and bookkeeping:

Assists in financial management and analysis

Larger companies, medium and small business enterprises often need the assistance of qualified accountants to help them manage the resources effectively so as to ensure systematic follow-ups and effective and timely payment for suppliers. Effective accounting and book keeping ensure accurate cash flow management.

Bookkeeping helps track tax obligations

Organized balance sheet helps in effective management of tax returns and cash flow and the evaluation of profits and loss. Tax advisors are the people to turn to for sound advice on tax management.

Assists in Business Planning

The accurately maintained balance sheet helps measure the profit and losses incurred, to monitor the track that the company is on. Accurate financial analysis helps the business to strategically move forward.

Efficient and error free Record Keeping that complies with the legal norms:

Timely book keeping ensures that marketers are able to retrieve data especially during the time of audit.

The major difference between accounting and bookkeeping:

Bookkeeping is the meticulous approach of recording the expenditure and investments and keeping track of the profits or losses incurred. Purchase of services or goods are also recorded to assist for future business ventures. Bookkeeping is generalised and shows the estimates and may not always focus on accurate figures. On the other hand, accounting is distinguished from bookkeeping as it provides more detailed records with meticulously scrutinized entries. Accounting is accurate and meticulous.  Reach leading accountants from different parts of the world by investing in the accountants email database from Dunlopmarketing, a pioneer in email database management.

Although distinct, accounting and bookkeeping are integral to efficient financial management so much so that they are like the two sides of a coin. They pave the way for knowing the actual financial status and help businesses to understand the pitfalls and work on it competently.